My Top 10 Website Traffic Sources
By Jim Daniels
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No matter what you are promoting online, in order
to earn the bucks, ya gotta get website traffic, and lots of it...
Whether you are promoting products, services or affiliate programs,
more website traffic means more income. This article will share
with you the best free and cheap ways I've learned to get website
traffic to my website.
Newbie Note: If you're new at e-commerce, before
concentrating your efforts of getting site traffic, take the time
to make sure "what" you will be promoting will actually
sell. If you plan to market your own products or services, you'll
need to identify a large group of potential buyers first. If you
plan to promote an existing product, service or opportunity get
some real income figures from others already doing it. Once you've
accomplished this, you'll have some solid figures to shoot for and
you can start pouring on the traffic.
Here's what really works for growing lots of site traffic...
1. Give away value with no strings attached
Giving something of value away for free is a great way to attract
website visitors. Thanks to the web, distributing freebies is in
itself, free. You don't have to spend a dime to pass out freebies
left and right. All you need are a few quality freebies.
2. Go "viral" with your freebies
Viral strategies allow you to multiply your marketing efforts without
actually doing more work. Take that example above. You offer a great
freebie like an ebook or tutorial. Now, let others give it away
for free at their site too, as an incentive, bonus or just for the
heck of it. Why not? It adds value to their offering and it creates
more visitors to your site as your freebie spreads.
3. Position your site in the search engines
While you absolutely must add your website URL to all the major
engines, search engine promotion does not stop there. You need to
improve your raking so that your website is not lost among the millions
of sites on the web. Unfortunately, many webmasters spend FAR too
much time on their search engine ranking. The best strategy in my
experience is to optimize all your pages for good ranking, concentrate
on getting links, then let the rest take care of itself.
4. Use "pay for rank" search engines
Every month I get a few thousands visitors from goto.com, the web's
leading pay for rank search engine. These visitors cost me an average
of less than a dime each. There are more and more "pay for
rank" engines cropping up on the web and they offer a great
way to get targeted traffic cheap. I suggest you try a few.
5. Advertise in email newsletters
Still a bargain. Have you noticed the larger companies jumping
on the ezine advertising bandwagon? They know the value of a dollar.
For a few thousand bucks they can take out a half-page ad in ONE
magazine offline. For the same price they can advertise in multiple
ezines and reach literally hundreds of thousands of prospects, faster
and cheaper.
6. Publish your own ezine!
I've been publishing my own e-newsletter, the BizWeb eGazette since
August of 1996. Looking back, starting my own opt-in list may have
been my wisest decision to date. My e-newsletter brings customers
back to my site on a regular basis. Every webmaster should offer
a way for surfers to sign up for a regular email notice. It doesn't
have to be an ezine, you can send specials, freebies or even site
updates notices. The key is to keep in touch with the people you
manage to get to your site. It's hard work getting traffic, don't
let them leave without offering to stay in touch!
7. "Rent" Opt-in email lists
Here's a promotion method that works. It can be a bit more costly
than the other methods mentioned here, but it does pull in lots
of website traffic. Just visit www.postmasterdirect.com -- arguably
the net's most prominent opt-in list services provider, and click
on "read some case studies". There you'll see an unsolicited
testimonial from yours truly. Although I don't spend money on opt-in
list rental too often (I'm cheap!) I do use opt-in services when
I need a quick boost in sales.
8. Offer an affiliate program
If the product or service you are promoting is your own, adding
an affiliate program to your site is a great "pay for performance
only" method of increasing website traffic and in turn sales.
It's no wonder that thousands of websites now offer to "share
the profits" with their customers.
9. Write Articles
Anyone who reads my stuff regularly knows I rave about this promotion
method. The fact is, it is responsible for a large part of my traffic.
It still surprises me how many people don't try this. All it takes
is a few hours each week or month to write about what you know and
then have it looked over by someone with editing skills. Then, you
tack on a small footer with your URL and fire it off to a list of
editors who publish material related to what you're marketing. You
then post the articles at your own site with re-publishing permission
for other webmasters.
10. Create and promote joint ventures
Up until last year I had overlooked joint venture marketing almost
completely. What a mistake. Joint ventures are a powerful way to
get traffic and additional income online. One particular joint venture
I'm involved with is solely for generating for new ezine subscribers.
The JV "contest" includes five other ezine publishers
like myself and generate over a hundred new subscribers every single
week! Your own JV possibilities are limited only by your imagination.
If you haven't tried JV's yet, start by keeping a notebook of possible
joint venture candidates and contact one or two every few months.
There you have it, my top 10 methods for getting thousands of website
visitors a day!
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Article by Jim Daniels of JDD
Publishing. Jim's site has helped 1000's of regular
folks profit online. Visit http://bizweb2000.com
for FREE "how-to" cybermarketing assistance,
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